Privacy Policy

This Privacy Policy describes how Sooner Than Later (“we,” “us,” or “our”) collects, uses, and shares personal information of users of our website, https://www.soonerthanlater.com/ (the “Website”)

We may collect the following types of information from and about you:

Information You Provide Directly:

• Contact Information: If you contact us through forms or email, we may collect your name, email address, phone number, and any other information you provide.
• Account Information: If you create an account (if applicable), we may collect your username, password, and other profile information.
• Communication Preferences: Information regarding your preferences for receiving communications from us.
• User-Generated Content: Any content you submit or post on the Website (e.g., comments, reviews, forum posts, if applicable).
• Transaction Information: If you make purchases through the Website (if applicable), we may collect information necessary to process your transaction, such as your billing address, shipping address, and payment information (although payment information may be processed by a third-party payment processor).

Information Collected Automatically:

• Log Data: Our servers automatically record information (“Log Data”) created by your use of the Website. This may include your IP address, browser type, operating system, the referring web page, pages visited, location (based on IP address), device information (including device identifiers), search terms, and cookie information.
• Cookies and Similar Technologies: We may use cookies, web beacons, and other similar technologies to collect information about your browsing activities on our Website. Cookies are small data files stored on your device that help us improve your experience, understand user activity, and personalize content. You can control the use of cookies at the individual browser level, but if you choose to disable cookies, it may limit your use of certain features or functions on our Website.
• Analytics Information: We may use third-party analytics tools (e.g., Google Analytics) to collect and analyze information about your use of the Website to help us understand how users interact with our Website and improve its functionality.

We may use your personal information for the following purposes:

• To provide, operate, and maintain our Website.
• To respond to your inquiries and requests.
• To personalize your experience on the Website.
• To communicate with you about updates, promotions, and other information related to our Website (if you have opted in to receive such communications).
• To process transactions and fulfil orders (if applicable).
• To monitor and analyse usage trends and preferences.
• To improve and develop our Website and services.
• To detect, prevent, and address technical issues, security incidents, and fraud.
• To comply with applicable laws, regulations, and legal processes.
• For other purposes with your consent.

We may share your personal information with the following categories of recipients:

• Service Providers: We may share information with third-party service providers who perform services on our behalf, such as website hosting, data analysis, email delivery, payment processing, customer service, and marketing assistance. These service providers are contractually obligated to protect your information.
• Business Transfers: In the event of a merger, acquisition, reorganisation, sale of assets, or similar event, your information may be transferred to the acquiring entity or other third party involved.
• Legal Compliance: We may disclose your information if required to do so by law or in response to a valid legal request, such as a subpoena, court order, or government investigation.
• Protection of Rights: We may disclose your information when we believe it is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• With Your Consent: We may share your information with third parties when we have your explicit consent to do so.
• Aggregated and Anonymised Data: We may share aggregated or anonymised information that does not directly identify you with third parties for various purposes, including analytics and marketing.

Depending on your location and applicable laws, you may have certain rights regarding your personal information, including:

• Access: The right to request access to the personal information we hold about you.
• Correction: The right to request that we correct any inaccurate or incomplete personal information.
• Deletion: The right to request the deletion of your personal information.
• Objection to Processing: The right to object to the processing of your personal information in certain circumstances.
• Restriction of Processing: The right to request that we restrict the processing of your personal information in certain circumstances.
• Data Portability: The right to receive a copy of your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.
• Withdrawal of Consent: If we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.
• Right to Lodge a Complaint: You may have the right to lodge a complaint with a supervisory authority in your jurisdiction if you believe we have infringed your data protection rights.

To exercise any of these rights, please contact us using the contact information provided below. We may require you to verify your identity before responding to your request.

We will retain your personal information for as long as necessary to fulfill the purposes for which it was collected, as described in this Privacy Policy, or as required by applicable law. The retention period may depend on the type of information, the purpose of processing, and legal or regulatory requirements.

We take reasonable measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

If you are accessing our Website from outside of Ireland, please be aware that your personal information may be transferred to and processed in Ireland or other countries that may have data protection laws that differ from the laws of your country. By using our Website, you consent to the transfer of your personal information to these countries. We will take steps to ensure that your personal information receives an adequate level of protection in the jurisdictions in which we process it.

Our Website may contain links to third-party websites or services that are not owned or controlled by us. This Privacy Policy does not apply to those third-party websites or services. We encourage you to review the privacy policies of those third parties before providing them with your personal information.

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will post any changes on this page and update the “Last Updated” date at the top of the policy. We encourage you to review this Privacy Policy periodically. Your continued use of the Website after any changes to this Privacy Policy constitutes your acceptance of the revised policy.

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us at:

+353 (1) 2844 777
info@soonerthanlater.com

By using our Website, you acknowledge that you have read and understood this Privacy Policy.